Cuprins
I. Can We Market Peace? (Philip Kotler, USA)
II. Peace Marketing (M.O. Nedelea, Al.M. Nedelea, Romania)
III. Human Marketing, Peace Marketing and Rebranding Marketing (Marilena-Oana Nedelea, Alexandru-Mircea Nedelea, Romania)
IV. Towards the World’s First Marketing Peace Conference in Hiroshima (Hidehiko Yuzaki, Japan)
V. As WorldShift Begins in Japan (Mitsuhiro Shibata, Japan)
VI. Marketing Peace Consciousness (Hiroo Saionji, Japan)
VII. Multi Language Learning for Peace (Pan Yuyan, China)
VIII. An Overview of the Economic Consequences of Peacekeeping (Cazacu Stela, Republic of Moldavia)
IX. Education and Peace (Rudrarup Gupta, India)
X. Education and Peace Marketing (Rudolf Urban, Roman Urban, Czech Republic)
XI. Education and Peace. Case study on the Czech Academic Education and Peace Activities in the Czech Republic (Vladislav Pavlát, Czech Republic)
XII. Modern system of international security (Olha Babinska, Ukraine)
XIII. Impact of Community Perception on Peace Building Process across Borders-Analysis of Tourism Perspective (A Case of Jammu and Kashmir) (Parikshat Singh Manhas, Badar Alam Iqbal, Priyanka Sharma, India)
XIV. The Literature of Peace: Nigeria Children’s Literature and the Dynamics of Peace Marketing (Mgbojirikwe, Chinaka Constantine, Nigeria)
XV.Peace and Economic Growth in Emerging Market Economies (Yılmaz Bayar, Turkey)
XVI. Peace and Entrepreneurship: Do They Go Hand in Hand? (Ádám Novotny, Lóránt Dávid, Hungary)
XVII. Peace and its importance (Margarita Išoraitė, Lithuania)
XVIII. Peace and Tourism Marketing. Developing: Empirical Evidences from Sri Lanka / Role of tourism in peace promoting (Athula Gnanapala, Sri Lanka)
XIX. Peace without an Army: Costa Rica’s case of Tourism through Peace (Marinus C. Gisolf, Costa Rica)
XX. Peace Marketing of Avoiding Fraudulent Financial Statement among Financial Institutions of Financial Markets and Services for Financial Inclusion of Marginalized & Deprived Community (M. Moses Antony Rajendran, Ethiopia)
XXI. The importance of projecting an image of Peace and Security and establish strategies to reduce the perceived risk in international tourist destinations (Rita Carballo Fuentes, Magdalena Carballo Fuentes, Carmelo J. León González, Spain)
XXII. Promoting peace through the nature and heritage tourism (Malgorzata Kurleto, Poland)
XXIII. Philosophy Behind Peace Marketing and the Choices Available for the World (Sarmistha Sarma, Sneha Sharma, India)
XXIV. Regional Economic Integration as Instrument for Peace Building, (Ihor Yaskal, Lyudmyla Verbivska, Ukraine)
XXV. Peace Marketing through Social Media: strategies, education and ethics (Giovanna Giurlanda, Beatrice Martini, Valentina Zappulla and Antonio Marturano, Italy)
XXVI. Sustainable development to promote a culture of peace (Gazzola, Patrizia, Italy)
XXVII. Conceptual and practical aspects of peace marketing in tourism (Georgian case) (Nugzar Todua, Charita Jashi, Georgia)
XXVIII. The Role of Tourism in Peace Promotion (Zuzana Gajdošíková, Tomáš Gajdošík, Slovakia)
XXIX. The Role of Trade in Promoting Peace: A Review (Engin Akman, Ahmet Yulafcı, Turkey)
XXX. An Analysis of Variance of Transition of Global Terrorism (Jayadevan CM, Australia)
XXXI. Modeling Tourism As a Peace Agent: How To Harness The Genie? (Sudipta Kiran Sarkar, Malaysia, Babu P George, USA)
XXXII. The Role of Tourism in Peace Promotion (Tatiana Lepihina, Yuluya Karpovich, Russia)